You have a lot of decisions to make when starting a business. How do you deliver value to customers? How are you going to handle warehouse fulfillment? How quick will the turnaround time be between an order received and delivery? Problems like these are a primary reason why… View More
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Pricing can affect every phase of your business. A higher price will deliver more profit with every sale. Price your product too high and you shrink your customer base. Price sends a subtle message about your brand. It impacts the… View More
In an attempt to cater to the independent creators launching small businesses online, Amazon created a new home for such… View More
When Amazon, the world’s largest eCommerce company, experienced a technical hiccup during its massive annual 36-hour sale this week, one might wonder if the eCommerce apocalypse is upon us. Amazon historically does not fail. However, this year, it… View More
It’s been pretty hard to avoid on social media or on sites covering the latest retail news. There’s usually a grandiose shot of an empty Toys “R” Us parking lot that includes a young child in tears or heaving with angst, which is the resulting aftermath of parents giving their… View More
Although Amazon Prime Day is just days away, there’s still time to capitalize on the annual event if you’re already an approved Amazon seller or FBA… View More
More than 50% of shoppers started their online purchasing experience on Amazon in 2017, with over 62% making at least one purchase per month. What can you do to compete on Amazon against other sellers in the… View More
In a previous post, I talked about the necessity for SMBs to get their storefront online by creating their own online shopping website. However, I didn’t address a common objection. One of the most… View More
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