Systum Blog

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How the Customer Journey Has Changed

Consumers and buyers expect more than just a great product or service from the companies they will buy from; they want to be educated, impressed and a promotional offer or discount on their first purchase.   As a result, the traditional… View More

A Guide to Business Intelligence

If you ask three different people how to define business intelligence today, you will likely hear three drastically different answers.   There seems to be little consensus on how to define business intelligence in part because we are in… View More

7 Signs a Scary Sales Slump is Creeping In (this Holiday Season)

As a wholesale distributor in the holiday category, sales should be anything but scary right now—just days before Halloween. Business seems to be going well, but is it?   This is the perfect time of year to take stock of where you’re… View More

Q&A: Business Intelligence with Systum CEO Dean Mansfield

We’re starting a Q&A series with employees here at Systum for two reasons; to help you get to know the people that keep Systum running and to share their thoughts on topics relevant to our industry.   Our first Q&A is with… View More

4 Easy Ways Personalization Can Improve Sales Readiness

Think back to the last work holiday party you attended or any social gathering for that matter. Let’s say you run into someone you met later in the evening or when you’re grabbing lunch at your favorite local cafe.   If they remember… View More

How Ticketing Systems Make or Break Your Customer Service

A customer-centric approach, or omnichannel strategy, is a proven advantage in today’s economy. Price is no longer everything to everyone. Until you have the perfect product or a business model that’s humming along swimmingly, exceptional customer service… View More

Infographic: How to Sell Effectively to B2B Buyers

In our previous blog, B2B eCommerce: How to Sell Effectively to Buyers, we discussed what your B2B customers expect in regards to their online buying… View More

 

 

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